In the year 1954, Shri Shwetamber Sthanakwasi Jain Society decided to setup an educational institution S.S.Jain Subodh College under the aegis of S.S.Jain Subodh Shiksha Samiti. We are working for quality education in Rajasthan and running this college with experience, co-operation, planning, direction and proper leadership. This has resulted in the continuous progress and development of the college. Now the curriculum in education need to incorporate education with ethical standards for the new generation.

The question now arises whether our quality education is sufficient in this corporate world or not? What should the institutions teach? What place should ethics find in their curriculum? I want to tell our teaching staff and students that we are loosing our Indian values and ethical standards. In the words of a famous thinker: "Politics without principles, education without character, science without humanity, commerce without morality, are not only useless, but positively dangerous also."

The Kothari Commission Report for reforming higher education lays the highest education lays the highest stress on the need for moral and spiritual education. The seakening of social and moral values in the younger generation is creating many serious social and ethical conflicts in western as well as in Indian society. This can only be is rectified by balancing the knowledge and skills which science and technology can bring with ethical values.

Through the Indian mythology, I want to tell something to our students: Every man has three bodies-the gross or physical (sthoola), the subtle (sookshma) and the casual (kaarana). When the physical body is rendered pure by taking pure food, the subtle body consisting of the mind is purified by pure desires, and the casual body represented by the antahkarana (conscience) is sanctified by sacred thoughts, the inherent divinity in man can be manifested and fullness in life achieved.

It is essential that every student should learn and practice the basic ethical principles for the blossoming of their true nature. The primary obligation is to recognize the divinity that is present in each of them. In the olden days, students used to pray to the Goddess of Knowledge, Sarswati, to make noble and truthful. Control over the senses and observance of the accepted code of discipline are the hallmarks of a cultured man.

We should give due to place to Indian culture and values. Money that is earned by improper and immoral ways, can confer neither peace nor happiness. "Young people take great pains to acquire degrees for securing good jobs. But they hardly take any trouble to develop their character and personality. Good conduct and character are the most essential requisites for a man. They are basis for the spiritual life. If the spiritual aspect is neglected, man becomes an artificial, mechanical human being with no genuine human quality in him."

The study of "Indian Ethos and Values" will be the most distinctive feature in the college education. The relations between management and employees should be like those between a mother and the child, based on mutual love and understanding.

In the end, I assure all the students that they will get quality education in this college by out learned, experienced and dedicated faculty members,

I wish good luck for this session 2010-11.